Rolex Submariner & Daytona 2025: How to beat the waiting list!

Demand is outstripping supply - that's no longer a secret. Especially models like:

• Rolex Submariner
• Rolex Daytona
• GMT-Master II
• Explorer and Sea-Dweller

are in high demand on the market. At many dealers, the official waiting lists are full or are not even kept. Instead, there are so-called "interested parties lists" where the order of allocation is not transparent.

5 tips on how to increase your chances of winning a Rolex

1. maintain contact with your Rolex concessionaire

A friendly, respectful approach pays off in the long term. Be present without pushing.

2. build up a purchase history

Many concessionaires give preference to existing customers. If you have already bought other watches there, your chances increase significantly.

3. inquire at several concerts

It is legitimate to put yourself on the list of several official dealers - this way you double or triple your chances.

4 Secondary market as an alternative?

If you don't want to wait, you can buy the Rolex you want immediately - but you will have to pay a premiumon the secondary market. Pay attention to seriousness and certificates of authenticity!

5 Patience is a virtue - but not everything

Find out regularly about new products, production stops or new delivery waves. Sometimes there are unexpected new contingents.

Waiting list vs. list of interested parties - what's the difference?

Waiting list:
A structured process in which customers are ranked according to receipt of their request. Rare in reality, however.

List of interested parties:
Here the dealer merely notes that you are interested in a model - with no guarantee of an early allocation.